Be part of SMM 2026!

For the past six years, mmode has played a key role in making Montreal Fashion Week an unmissable event on the city’s cultural calendar. This annual, festive, and inclusive gathering brings together the entire local fashion community to celebrate Montreal’s creativity, innovation, and craftsmanship. Designers, retailers, manufacturers, and schools are joining forces to make this event an exceptional experience.

Powered by mmode, it will take place in Montreal and across the province from September 21 to 27, 2026.

The call for applications, for companies wishing to be part of the program, will open on May 1 and close on May 31, 2026.

Who is the SMM for?

INDUSTRY STAKEHOLDERS (PARTICIPANTS)
‍Designers, retailers, manufacturers, wholesaler-distributors, event promoters, fashion schools, associations, partners and more.
Let's all take advantage of this week to shine the spotlight on local fashion, together!

Participant's guide

PUBLIC (VISITORS)
The program, which offers activities for everyone—the industry (networking), consumers (shopping), and the general public (discovery)—has the primary goal of generating TRAFFIC!

Advertising, media relations, and influencer marketing will all play a key role in ensuring the success of the 2026 edition of Montreal Fashion Week.

If you have any questions, please contact us at
If you have any questions, please contact us at info@semainemodemtl.com
Browse the participant guide to learn more about registration for 2026!
Registration for the 2026 edition is now closed. If you are interested in participating in the SMM, please contact us to express your interest!

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